Operating matrix
for your content
Content Matrix Canvas is a tool for your communication strategy, the quadrant for the architecture of your texts.
Operating Matrix
For your Content
Content Matrix Canvas is a tool for your communication strategy, the quadrant for the architecture of your texts.
1. Fill the form and get access to Content Matrix Canvas in pdf format.
2. Save the document to a safe place and print a copy immediately.
3. Take a pencil and fill the boxes of the Content Matrix Canvas following the guidelines.
CONTENT MATRIX CANVAS
CONTENTS DON’T ARISE FROM NOTHING
You need method, tools and technique. The Content Matrix Canvas was created for the professionals of marketing, communication and all those who must produce content in the company. It is a practical tool for content marketing and overcoming the obstacle of editorial planning.
WHAT’S THE USE OF CONTENT MATRIX CANVAS
- To have a precise map of what content can be developed for your editorial plan.
- To leave the empaxis of inspiration
- To never stay without something to post on your site, blog, podcast or social channels
- To have a tool to always know where to start when we need to find topics
- To guide our team/editorial staff in the search for sources
- To not be longer afraid of the blank sheet
- To speed up content production times
HOW TO USE
Content Matrix Canvas is structured as a sequential collection of information, a visual and practical direction for publishing your content.
- Download and print it in A3 format or, if you can, also A2. Black and white or color, as you prefer.
- Each area of canvas offers you to think about specific topics.
- Ask questions about each topic
- Don’t limit yourself to the first answers, dig. There’s always more.
- If you are in a company use it as a starting point to ask questions to other colleagues, especially those who have worked there for longer.
- Annotate everything on canvas in white spaces.
- If you can, use it with your colleagues. You get more, faster.
CONTENT MATRIX CANVAS
CONTENTS DON’T ARISE FROM NOTHING
You need method, tools and technique. The Content Matrix Canvas was created for the professionals of marketing, communication and all those who must produce content in the company. It is a practical tool for content marketing and overcoming the obstacle of editorial planning.
WHAT’S THE USE OF CONTENT MATRIX CANVAS
- To have a precise map of what content can be developed for your editorial plan.
- To leave the empaxis of inspiration
- To never stay without something to post on your site, blog, podcast or social channels
- To have a tool to always know where to start when we need to find topics
- To guide our team/editorial staff in the search for sources
- To not be longer afraid of the blank sheet
- To speed up content production times
HOW TO USE
Content Matrix Canvas is structured as a sequential collection of information, a visual and practical direction for publishing your content.
- Download and print it in A3 format or, if you can, also A2. Black and white or color, as you prefer.
- Each area of canvas offers you to think about specific topics.
- Ask questions about each topic
- Don’t limit yourself to the first answers, dig. There’s always more.
- If you are in a company use it as a starting point to ask questions to other colleagues, especially those who have worked there for longer.
- Annotate everything on canvas in white spaces.
- If you can, use it with your colleagues. You get more, faster.
1. Fill the form and get access to Content Matrix Canvas in pdf format.
2. Save the document to a safe place and print a copy immediately.
3. Take a pencil and fill the boxes of the Content Matrix Canvas following the guidelines.
Content Marketing
Download Content Matrix Canvas
for your content
Our services
TRAINING (FORMATION / LEARNING)
To know the areas of interaction of the Content Matrix Canvas and know how to use them best
CREATION OF CONTENT
Give the right character to your business idea, present it to your audience with the right language
AFFIANCAMENTO
Porre le basi per una strategia di comunicazione che si differenzi dalla concorrenza
EDITORIAL PLANNING
Organize, arrange items in a functional way in order to achieve your goal
Our services
TRAINING (FORMATION / LEARNING)
To know the areas of interaction of the Content Matrix Canvas and know how to use them best
CREATION OF CONTENT
Give the right character to your business idea, present it to your audience with the right language
AFFIANCAMENTO
Porre le basi per una strategia di comunicazione che si differenzi dalla concorrenza
EDITORIAL PLANNING
Organize, arrange items in a functional way in order to achieve your goal
WHO WE ARE
We are the Digital Marketing Division of Itcore Group, a multinational company in the field of IT and high-tech services, but not only. We are researchers, passionate about communication, about methods to do our best work and how to make the work of our customers easier.
RIGHTS OF USE
Content Matrix Canvas is a Creative Commons project. You can use it, but you can’t resell it. If you have ideas, suggestions or proposals to improve it we will be happy to welcome them.
Contact Us
Italian headquarters
Via B. Lanino, 36, 21047 Saronno (VA)
+39 02 84108669
Swiss headquarters
Via C. Maraini, 21, CH6900 Lugano
+41 091 9760019
Email:
© Copyright ITCore Group SA | P. IVA e C.F. 03038510123 | Sede Via B. Lanino 34/36, 21047, Saronno (VA) | Ufficio +39 02 84108669 | Email: marketing@itcoregroup.com | Privacy Policy e Cookie